Thanks go to:

Editor
Ellen Mather

Graphic Designer
Leah Blaugrund Sandman

Contributors
Rena Distasio
Kelly Koepke

Click here or on the newsletter cover to download the newsletter as a pdf.

What began with a small gathering of women at the Route 66 Diner in Albuquerque, has grown to over 30 members who meet regularly to share ideas, advice, project leads and professional support for each other.

“When we collaborate,” says WriterGals spokesman Megan Fleming, “our writing, editing and creative communications experiences and perspectives become more powerful and persuasive, resulting in top quality products and services for our clients around the country.”

Visit their website at www.writergals.com, which includes a searchable database of member profiles by name or skill category. For questions or suggestions about the newsletter, please email Ellen Mather at newsletter@nmama.org

Register NOW for the AMA 2012 Southwest Regional Mid Year Retreat!

February 3 – Friday Evening Social    |    February 4 – Saturday Retreat

Southwest Regional Mid-Year Retreat Registration for Saturday

>>> Click here to register at AMA for the Saturday retreat.

Hotel Reservations at the Crowne Plaza

>>> Click here to reserve hotel rooms at http://cpabq.com
Room Block Name: NMAMA (see hotel and transportation details below)

Friday Evening Social Registration

Friday, February 3rd from 6 – 9 p.m. at the Crowne Plaza Hotel
>>> RSVP to reserve your attendance online today!

Friday Evening Social Registration is through New Mexico Chapter (NMAMA)

If you are coming to Albuquerque the evening before the Retreat, please join us for dinner followed by a Marketing Mingle. Cost is $25 per person and reservations must be made in advance. Pay online at time of registration with credit card or through Paypal. Please RSVP your attendance above. A fun time is definitely on the agenda!
Friday Evening Social Menu
Fajita Action Station
Beef, chicken, all the toppings; beans and rice
Vegetarian, gluten-free, other options available; choose when registering

Transportation between Albuquerque International Sunport and Crowne Plaza
• Shuttle – $15 one way charge
• Taxi – approx. $15 one way charge
• Driving directions:
– Take I-25 North to Exit 225 (towards Lomas Blvd/Menaul Blvd/Candelaria Rd)
– Stay straight onto Oak ST NE
– Continue onto Frontage Rd N
– Turn right onto Menaul Blvd NE
– Take a right at the first light, University Blvd NE
– Hotel is located on the right

We look forward to seeing you at the New Mexico AMA Southwest Regional Mid-Year Retreat!

Questions: Contact DJ Heckes at ceo@exhib-it.com or Kim Jarigese at kjar@unm.edu

Gather cutting-edge marketing insights from top performers and thought leaders. Get to know who is setting the pace and learn the best practices from local innovators!

January 19:
Nate Zich, CEO of Simply Design Inc. and founder of zeekstools.com presents Building Your Marketing Tool Box: Techniques for small business and internal marketing departments.

February 16:
Gina T. Constant of the Rodey Law Firm explains
Trademark and Copy Writing Law: Know what you can and cannot do in marketing.

March 15:
Jerry Thomas, the Decision Analyst (decisionanalyst.com) demonstrates
New Product Ideation: How to Generate, Develop, and Communicate New Ideas.

Looking forward to The 23rd Annual Marketer of the Year Awards Banquet in April!

May 17:
A very exciting Print-Radio-TV-Outdoor MEDIA PANEL with Ian Anderson of the NM Business Weekly, Milt McConnell of Cumulus Media, Sherri Trujillo Hall of KOAT Channel 7, and Sally Adams of Clear Channel Outdoor.
Traditional Media is Not Dead:
An overview of traditional media and why it’s still a major player in your marketing plan.

June 14:
Laura Smeigeilski and Margaret Herrera of Marketing Solutions explain how to
Become an Internet Jungle Hero.

July 19:
Terri Jenkins with w3pr.com covers
Get Found, Get Clicked: An overview of SEO and PPC strategies that work.

What a tremendous year! Join us!

Lunch and Learns are held from 11:30 – 1pm
on the third Thursday of the month
Network at 11:30 / Lunch and presentation at noon
$25 members and students / $40 non-members
Reservations open online 2 weeks prior

NMAMA wants to tap into the power of online networking groups for our members and associates so we can help each other in our marketing education and professional development. Follow up on that interesting discussion with a new colleague at the Lunch and Learn or Java Talk. Get connected to our NMAMA network and get to know all the other great people in NMAMA. Share marketing industry knowledge and the things you’ve learned.

Go to linkedin.com, and on the search feature on the upper right, select groups and type in NMAMA.

Or, find us at http://www.linkedin.com/groups?gid=4031741.

Join us!

The NMAMA 2011 – 2012 Officers

]]> The American Marketing Association is where marketers across all disciplines turn first to advance their careers and achieve results.

Through the AMA, they find the information they need to stay current and competitive, the education they need to deepen their expertise, and the collaboration they need to fuel their creativity.

The American Marketing Association is the world’s largest and most comprehensive association of marketers with more than 40,000 members worldwide. Over 100 professionals are members of the New Mexico Chapter, which was founded in 1983.

Click here to visit their website and learn more about the American Marketing Association.

The NMAMA brings a variety of marketing related issues, trends and innovations to the New Mexico marketing community at numerous luncheons, seminars and members-only events throughout the year.

Mission of the New Mexico Chapter of the American Marketing Association

To create and provide New Mexico’s Marketing Professionals with leading resources for continuing education, career development and peer-to-peer networking.

Vision: To be the #1 marketing resource for New Mexico marketing professionals.

Mission: To be a venue for marketing professionals to share resources and ideas in a non-competitive environment. NMAMA is member focused, resource oriented and value driven.

Values: To sustain a culture that expects diversity not only in its membership, but also in its thinking.

Click here to learn more about the American Marketing Association.