Join us for the 22nd Annual Marketer of the Year Awards, Thursday, April 14, 2011, 6:30 – 9:30 pm, at the Hotel Albuquerque at Old Town. Check out the best campaigns from this year. Come see who wins. Share in the accolades. >>> Click here to register online.
What’s the best way to share input with a copywriter or graphic designer? How should you collaborate with a web site developer? What are the smart strategies for building a cohesive freelance creative team? How can you offer constructive criticism to the creative team without stepping on egos? Knowing the best ways to collaborate with creative professionals will make every project run smoothly and produce a better end product every time. Click here to register online.
Digital media is changing things fast. For large and small companies, digital is the perfect media for building interactive online relationships with our customers. Stuart Overbey, Producer at halflife* digital, and Adam Turner, Creative Director at DW Turner Strategic Communications and Development Director with the Motion Picture Association of New Mexico, speak on a panel moderated by Eric Renz-Whitmore, Executive Director of the New Mexico Technology Council. >>> Click here to register online.<<<
Join Tom Traynor, Certified Brand Strategist (one of only 33 in the country) as he shows you how to create more value for your organization without committing to a large marketing budget. Tom has enjoyed a high profile career in brand development and marketing communications, with over 40 years of experience working with brands such as McDonald’s, American Greetings, Cellular One and more. Learn how to build the value of your brand from the inside out! Click here to register online.
In a discussion of the “best practices” of the companies who are growing during tough times, discover how to create a powerful marketing plan for any economy. Learn what marketing mistakes to avoid during a recession and how to maximize your marketing dollar by knowing the metrics. Anybody who is a business owner or who runs a marketing program will benefit from this workshop. Click here to register online.
“Where are your next great ideas coming from?” Learn what it takes for an organization to build and keep a culture of innovation. Also offering a morning workshop with guided exercises in idea generation and more. Bring your entire team to change the culture of your organization! Taught by Glenn Karwoski, founder, The Business of Ideas.
Celebrate the holidays with your friends from NMAMA! Join us for the NMAMA Holiday Social Wednesday, December 1, 2010, 6:00 – 8:00 p.m. at the lovely Casa Esencia, a glamorous, historic hacienda that effortlessly blends sophisticated, contemporary style with the original Spanish Territorial architecture.
Members complimentary – Non-members $20. Complimentary hors d’oeuvre – Cash bar. Click here to make your reservations online.
The Business of Ideas has worked with Fortune 500 and other clients to go beyond the brainstorm to distill “the most relevant and meaningful and valuable” ideas that can lead to increased success. Glenn Karwoski, founder, brings more than 30 years of communications experience with creative idea generation and training as well as marketing-based advertising and public relations programs to Albuquerque on February 17 to an NMAMA workshop and Lunch and Learn. Make plans now to attend!
Web Site Design to Engage the Visitor – and Keep Them Coming Back! Most websites are needlessly complex, which makes them more expensive to produce, without necessarily being more effective. When you know the practical reality of the web and who is really in charge, you can improve your long-term marketing effectiveness. Mark Thayer will explain the mindset you need to enhance the performance of your company’s Web site. Click here to register online.
NMAMA has just been awarded Overall Excellence in Programming by the American Marketing Association. The AMA’s annual Chapter Excellence Awards program highlights exceptional performance among the organization’s 76 professional chapters across the U.S. and Canada. VP of Programs, Kim Gusta, is building on success with an exciting line-up of events for the year ahead!