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	<title>the NMAMA &#187; Marketing News</title>
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	<link>http://nmama.org</link>
	<description>New Mexico&#039;s #1 Resource for Marketers</description>
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		<title>Winter 2012 NMAMA NEWS: WriterGals produce 6th edition of newsletter!</title>
		<link>http://nmama.org/about-nmama/winter-2012-nmama-news-writergals-produce-6th-edition-of-newsletter/</link>
		<comments>http://nmama.org/about-nmama/winter-2012-nmama-news-writergals-produce-6th-edition-of-newsletter/#comments</comments>
		<pubDate>Sun, 22 Jan 2012 17:24:25 +0000</pubDate>
		<dc:creator>NMAMA</dc:creator>
				<category><![CDATA[About NMAMA]]></category>
		<category><![CDATA[Marketing News]]></category>

		<guid isPermaLink="false">http://nmama.org/?p=4506</guid>
		<description><![CDATA[The WriterGals roll out the sixth issue of our newsletter, the <strong>NMAMA News.</strong> WriterGals produces the newsletter quarterly and we thank them for their sponsorship!  <a href='http://nmama.org/wp-content/uploads/2012/01/NMAMA-News-Jan-20121.pdf' target='_blank'>Click to download the newsletter as a pdf.</a>]]></description>
			<content:encoded><![CDATA[<p><a href='http://nmama.org/wp-content/uploads/2012/01/NMAMA-News-Jan-20121.pdf' target='_blank'><img src="http://nmama.org/wp-content/uploads/2012/01/NMAMA-News-cover-Jan-2012.jpg" alt="" title="NMAMA-News-cover-Jan-2012" width="185" height="292" class="alignleft size-full wp-image-4507" /></a>NMAMA thanks the designers and writers of <strong>The Writer Gals,</strong> who produce the NMAMA newsletter quarterly. </p>
<p><strong>Thanks go to:</strong></p>
<p><strong>Editor</strong><br />
<a href="mailto:newsletter@nmama.org">Ellen Mather</a></p>
<p><strong>Graphic Designer</strong><br />
Leah Blaugrund Sandman</p>
<p><strong>Contributors</strong><br />
Rena Distasio<br />
Kelly Koepke</p>
<p><a href='http://nmama.org/wp-content/uploads/2012/01/NMAMA-News-Jan-20121.pdf' target='_blank'>Click here or on the newsletter cover to download the newsletter as a pdf.</a> </p>
<hr />
<a href="http://www.writergals.com/" target="_blank"><img src="http://nmama.org/wp-content/uploads/2010/10/logo_WriterGals_218-203x300.jpg" alt="" title="WriterGals" width="203" height="300" class="alignright size-medium wp-image-2547" /></a>If you are looking for a freelance writer, marketing/PR specialist, graphic designer or Web content developer, WriterGals is the right place. WriterGals, formed in 2004, are a network of independent, creative communications professionals and copywriters. WriterGals invite you to browse their <a href="http://www.writergals.com/" target="_blank">website,</a> where you&#8217;ll find a wide variety of talented writers and communications professionals.</p>
<p>What began with a small gathering of women at the Route 66 Diner in Albuquerque, has grown to over 30 members who meet regularly to share ideas, advice, project leads and professional support for each other.</p>
<p>&#8220;When we collaborate,&#8221; says WriterGals spokesman Megan Fleming, &#8220;our writing, editing and creative communications experiences and perspectives become more powerful and persuasive, resulting in top quality products and services for our clients around the country.” </p>
<p>Visit their website at <a href="http://www.writergals.com/" target="_blank">www.writergals.com,</a> which includes a searchable database of member profiles by name or skill category. For questions or suggestions about the newsletter, please email Ellen Mather at <a href="mailto:newsletter@nmama.org">newsletter@nmama.org</a></p>
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		<title>AMA 2012 Southwest Regional Mid-Year Retreat to be held in Albuquerque THIS WEEKEND!</title>
		<link>http://nmama.org/events/ama-2012-southwest-regional-retreat/</link>
		<comments>http://nmama.org/events/ama-2012-southwest-regional-retreat/#comments</comments>
		<pubDate>Wed, 04 Jan 2012 00:52:30 +0000</pubDate>
		<dc:creator>NMAMA</dc:creator>
				<category><![CDATA[About NMAMA]]></category>
		<category><![CDATA[Evening]]></category>
		<category><![CDATA[Events]]></category>
		<category><![CDATA[Marketing News]]></category>
		<category><![CDATA[Event]]></category>
		<category><![CDATA[networking]]></category>

		<guid isPermaLink="false">http://nmama.org/?p=4379</guid>
		<description><![CDATA[AMA 2012 Southwest Mid Year Retreat is now registering for the February event! </h4>
AMA Chapter Leaders, this highly interactive Regional Retreat provides you and your board a great opportunity to share ideas with other chapter leaders, fire up to finish this year strong and set the stage for next year. <A href="http://www.marketingpower.com/AboutAMA/VolunteerLeads/ProfessionalChapterResources/Pages/2012SouthwestRegionalRetreat.aspx" target="_blank">Register at the AMA website</a> for the Saturday February 4th Retreat.

<a href="<a href="http://www.cvent.com/d/fcqkdh/4W" target="_blank">Register through NMAMA</a> for the Friday Evening Social, February 3, 6-9 p.m. Dinner followed by Marketing Mingle. Reservations must be made in advance. $25 / person.  ]]></description>
			<content:encoded><![CDATA[<p><img src="http://nmama.org/wp-content/uploads/2011/12/Header-AMA-retreat-Spring-2012.jpg" alt="" title="2012 AMA Southwest Regional Retreat" width="540" height="112" class="aligncenter size-full wp-image-4375" /></p>
<h4>Register NOW for the AMA 2012 Southwest Regional Mid Year Retreat!</h4>
<p>February 3 &#8211; Friday Evening Social   &nbsp;&nbsp;&nbsp;|&nbsp;&nbsp;&nbsp;   February 4 &#8211; Saturday Retreat  </p>
<hr />
<h4>Southwest Regional Mid-Year Retreat Registration for Saturday</h4>
<p><strong>>>></strong>    <A href="http://www.marketingpower.com/AboutAMA/VolunteerLeads/ProfessionalChapterResources/Pages/2012SouthwestRegionalRetreat.aspx" target="_blank">Click here to <strong>register</strong> at AMA for the Saturday retreat.</a></p>
<h4>Hotel Reservations at the Crowne Plaza</h4>
<p><strong>>>></strong>    <a href="http://www.ichotelsgroup.com/crowneplaza/hotels/us/en/albuquerque/abqcp/hoteldetail" target="_blank">Click here to <strong>reserve</strong> hotel rooms at http://cpabq.com</a><br />
Room Block Name: NMAMA  (see hotel and transportation details below)</p>
<h4>Friday Evening Social Registration</h4>
<p>Friday, February 3rd from 6 &#8211; 9 p.m. at the Crowne Plaza Hotel<br />
<strong>>>></strong>    <a href="http://www.cvent.com/d/fcqkdh/4W" target="_blank">RSVP to <strong>reserve</strong> your attendance online today!</a> </p>
<hr />
<h4><strong>Friday Evening Social</strong> Registration is through New Mexico Chapter (NMAMA)</h4>
<p>If you are coming to Albuquerque the evening before the Retreat, please join us for dinner followed by a Marketing Mingle.  Cost is $25 per person and reservations must be made in advance. Pay online at time of registration with credit card or through Paypal. <strong>Please RSVP your attendance above.</strong>  A fun time is definitely on the agenda!<br />
<strong>Friday Evening Social Menu</strong><br />
Fajita Action Station<br />
Beef, chicken, all the toppings; beans and rice<br />
Vegetarian, gluten-free, other options available; choose when registering </p>
<hr />
<strong>Crowne Plaza Hotel</strong><br />
1901 University Blvd NE<br />
(University south of Menaul by the Big I) (<a href="http://maps.google.com/maps?f=q&#038;source=s_q&#038;hl=en&#038;geocode=&#038;q=1901+University+NE,+Albuquerque,+NM&#038;aq=&#038;sll=37.0625,-95.677068&#038;sspn=46.764446,49.130859&#038;ie=UTF8&#038;hq=&#038;hnear=1901+University+Blvd+NE,+Albuquerque,+New+Mexico+87102&#038;t=h&#038;z=16" target="_blank">map</a>)<br />
Albuquerque, New Mexico 87102</p>
<p><strong>Transportation</strong> between Albuquerque International Sunport and Crowne Plaza<br />
• Shuttle &#8211; $15 one way charge<br />
• Taxi &#8211; approx. $15 one way charge<br />
• Driving directions:<br />
   &#8211; Take I-25 North to Exit 225 (towards Lomas Blvd/Menaul Blvd/Candelaria Rd)<br />
   &#8211; Stay straight onto Oak ST NE<br />
   &#8211; Continue onto Frontage Rd N<br />
   &#8211; Turn right onto Menaul Blvd NE<br />
   &#8211; Take a right at the first light, University Blvd NE<br />
   &#8211; Hotel is located on the right</p>
<h4>We look forward to seeing you at the New Mexico AMA Southwest Regional Mid-Year Retreat!</h4>
<p><strong>Questions:</strong>  Contact DJ Heckes at ceo@exhib-it.com or Kim Jarigese at kjar@unm.edu</p>
]]></content:encoded>
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		<item>
		<title>I Love Albuquerque Contest</title>
		<link>http://nmama.org/marketing-news/i-love-albuquerque-contest/</link>
		<comments>http://nmama.org/marketing-news/i-love-albuquerque-contest/#comments</comments>
		<pubDate>Sun, 01 Jan 2012 19:00:46 +0000</pubDate>
		<dc:creator>NMAMA</dc:creator>
				<category><![CDATA[Marketing News]]></category>

		<guid isPermaLink="false">http://nmama.org/?p=4531</guid>
		<description><![CDATA[Do you love this wonderful, absorbing, enchanted, weather-weird, interesting place and community of entrepreneurs? Then tell us about it in 25 words or less! Enter the I Love Albuquerque Contest! Free to Enter - Limit 1 Entry per person. Enter by February 3rd. Prizes awarded at Mix &#038; Mingle February 9th. <a href="http://nmama.org/?p=4531>Read more here!</a>]]></description>
			<content:encoded><![CDATA[<h3>Do you love this wonderful, absorbing, enchanted, weather-weird, interesting place and community of entrepreneurs? Then tell us about it! We want to hear your story!</h3>
<h3><strong>Tell us why you love Albuquerque in 25 words or less!<br />
Free to enter &#8211; Limit 1 Entry per person</strong></h3>
<p><strong>Enter by February 3rd</strong><br />
Online to: <a href="http://keepitquerque.org/i-love-abq-contest" target="_blank">keepitquerque.org</a><br />
By snail mail to:<br />
AIBA I Love Albuquerque Contest,<br />
PO Box 91891 Albuquerque, NM 87199-1891</p>
<p>MUST ENTER ONLINE TO RSVP FOR THE MIX &#038; MINGLE!<br />
PRIZES are awarded to 1st, 2nd and 3rd Place<br />
Must be present at Mix &#038; Mingle Event on February 9th to win</p>
<p><strong>MIX &#038; MINGLE</strong><br />
8 PM &#8211; Food &#038; Cash Bar<br />
Slate Street Cafe Wine Loft<br />
515 Slate NW<br />
(One block north of Lomas between 5th &#038; 6th NW)</p>
<p>Open to members and guests interested in:<br />
KeepitQuerque.org<br />
Albuquerque Independent Business Alliance<br />
Buy Local &#8211; Grow Local &#8211; Thrive Local</p>
<hr />
]]></content:encoded>
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		<title>Fall 2011 NMAMA News: WriterGals produce 5th edition of newsletter</title>
		<link>http://nmama.org/marketing-news/nmama-news-5th-edition/</link>
		<comments>http://nmama.org/marketing-news/nmama-news-5th-edition/#comments</comments>
		<pubDate>Tue, 08 Nov 2011 16:59:10 +0000</pubDate>
		<dc:creator>NMAMA</dc:creator>
				<category><![CDATA[In the Spotlight]]></category>
		<category><![CDATA[Marketing News]]></category>

		<guid isPermaLink="false">http://nmama.org/?p=4257</guid>
		<description><![CDATA[The WriterGals roll out the fifth issue of our newsletter, the <strong>NMAMA News.</strong> WriterGals produces the newsletter quarterly and we thank them for their sponsorship! <a href='http://nmama.org/wp-content/uploads/2011/10/NMAMA_Newsletter_10-2011.pdf' target='_blank'>Click to download the newsletter as a pdf.</a>]]></description>
			<content:encoded><![CDATA[<p><a href='http://nmama.org/wp-content/uploads/2011/10/NMAMA_Newsletter_10-2011.pdf' target='_blank'><img src="http://nmama.org/wp-content/uploads/2011/10/Newsletter_5_10-2011.jpg" alt="" title="Newsletter_5_10-2011" width="185" height="292" class="alignleft size-full wp-image-4259" /></a>NMAMA thanks the designers and writers of <strong>The Writer Gals,</strong> who produce the NMAMA newsletter quarterly. </p>
<p><strong>Thanks go to:</strong></p>
<p><strong>Editor</strong><br />
<a href="mailto:newsletter@nmama.org">Ellen Mather</a></p>
<p><strong>Graphic Designer</strong><br />
Leah Blaugrund Sandman</p>
<p><strong>Contributors</strong><br />
Megan Fleming<br />
Kim Gusta</p>
<p><a href='http://nmama.org/wp-content/uploads/2011/10/NMAMA_Newsletter_10-2011.pdf' target='_blank'>Click here or on the newsletter cover to download the newsletter as a pdf.</a> </p>
<p><a href="http://www.writergals.com/" target="_blank"><img src="http://nmama.org/wp-content/uploads/2010/10/logo_WriterGals_218-203x300.jpg" alt="" title="WriterGals" width="203" height="300" class="alignright size-medium wp-image-2547" /></a>If you are looking for a freelance writer, marketing/PR specialist, graphic designer or Web content developer, WriterGals is the right place. WriterGals, formed in 2004, are a network of independent, creative communications professionals and copywriters. WriterGals invite you to browse their <a href="http://www.writergals.com/" target="_blank">website,</a> where you&#8217;ll find a wide variety of talented writers and communications professionals.</p>
<p>What began with a small gathering of women at the Route 66 Diner in Albuquerque, has grown to over 30 members who meet regularly to share ideas, advice, project leads and professional support for each other.</p>
<p>&#8220;When we collaborate,&#8221; says WriterGals spokesman Megan Fleming, &#8220;our writing, editing and creative communications experiences and perspectives become more powerful and persuasive, resulting in top quality products and services for our clients around the country.” </p>
<p>Visit their website at <a href="http://www.writergals.com/" target="_blank">www.writergals.com,</a> which includes a searchable database of member profiles by name or skill category. For questions or suggestions about the newsletter, please email Ellen Mather at <a href="mailto:newsletter@nmama.org">newsletter@nmama.org</a></p>
]]></content:encoded>
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		<title>FREE to NMAMA members: Research Summit with execs from leading global companies</title>
		<link>http://nmama.org/featured/ama-research-summit/</link>
		<comments>http://nmama.org/featured/ama-research-summit/#comments</comments>
		<pubDate>Tue, 30 Aug 2011 23:45:20 +0000</pubDate>
		<dc:creator>NMAMA</dc:creator>
				<category><![CDATA[Featured]]></category>
		<category><![CDATA[Marketing News]]></category>
		<category><![CDATA[National Speaker]]></category>
		<category><![CDATA[Resources]]></category>

		<guid isPermaLink="false">http://nmama.org/?p=4173</guid>
		<description><![CDATA[FREE for NMAMA Members! Online access to the AMA Research &#038; Strategy Summit, featuring live streaming of three critical sessions from the conference. (Access live on Sept. 12, or on-demand for the three months following the event). Don't miss this exciting opportunity to hear from leaders from Kimberly Clark, Hewlett-Packard and many research organizations on the expanding role of marketing research to drive critical decisions. For session details or to register: <a href="http://www.marketingpower.com/Calendar/Pages/2011ResearchandStrategySummitLive.aspx" target="_blank"><strong>www.marketingpower.com/researchlive</strong></a>]]></description>
			<content:encoded><![CDATA[<h4>NMAMA Members! You are invited to access the American Marketing Association&#8217;s 2011 Research and Strategy Summit ONLINE for Three Critical Sessions, FREE to AMA members ($99 for  non-members)</h4>
<p>&nbsp;<br />
The AMA Research &#038; Strategy Summit LIVE offers a 360° view of how researchers can drive transformation within their organizations through investment, analytics and the latest trends.<br />
Register and gain access to:<br />
• 3 critical sessions from executives at leading global companies<br />
• White paper with key learnings from the AMA Research and Strategy Summit<br />
• 90 days of access to this online event</p>
<h4>Register at <a href="http://www.marketingpower.com/Calendar/Pages/2011ResearchandStrategySummitLive.aspx" target="_blank"><strong>www.marketingpower.com/researchlive</strong></a></h4>
<p>(click on the yellow button)<br />
<strong>Must register by midnight, Sunday, September 11<br />
Join the Summit Online LIVE on Monday September 12 or On-Demand for 60 days</strong></p>
<p>Don&#8217;t miss this exciting opportunity to hear from leaders from Kimberly Clark, Hewlett-Packard and many research organizations on the expanding role of marketing research to drive critical decisions. Experience the Research and Strategy Summit right from the comfort of your desk. You&#8217;ll get access to three informative sessions as they happen, or when it&#8217;s convenient for you. </p>
<p>Includes access to Q&#038;A Session with CEO Panel with senior executives from some of the leading research organizations. </p>
<h4>For session details or to register: <a href="http://www.marketingpower.com/Calendar/Pages/2011ResearchandStrategySummitLive.aspx" target="_blank"><strong>www.marketingpower.com/researchlive</strong></a></h4>
]]></content:encoded>
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		<title>AMA creates new social media platform for marketers: AMAConnect™</title>
		<link>http://nmama.org/featured/amaconnect/</link>
		<comments>http://nmama.org/featured/amaconnect/#comments</comments>
		<pubDate>Thu, 18 Aug 2011 17:02:42 +0000</pubDate>
		<dc:creator>NMAMA</dc:creator>
				<category><![CDATA[Featured]]></category>
		<category><![CDATA[Marketing News]]></category>
		<category><![CDATA[Resources]]></category>
		<category><![CDATA[Social Media]]></category>

		<guid isPermaLink="false">http://nmama.org/?p=4093</guid>
		<description><![CDATA[There is a wealth of information offered by the American Marketing Association to our members. In addition to webcasts and articles with powerful and current industry information, now there is a community! Your voice is invited to the party! AMAConnect™ is the AMA&#8217;s new online community. Help build this exciting new connection forum from the [...]]]></description>
			<content:encoded><![CDATA[<p>There is a wealth of information offered by the American Marketing Association to our members. In addition to webcasts and articles with powerful and current industry information, now there is a community! Your voice is invited to the party!</p>
<p>AMAConnect™ is the AMA&#8217;s new online community. Help build this exciting new connection forum from the ground up! AMAConnect™ provides you a platform for conversations with trusted peers, an exclusive source of information and resources, a network for your expertise and a place to learn and stay current. Participate today, blog, engage in forums, ask and answer questions, follow peers, and grow your network, plus much more.</p>
<p>Enjoy all of your membership benefits and grow as a marketer!</p>
<p><a href="http://www.marketingpower.com/community/Pages/default.aspx" target="_blank">Click here to learn more about AMAConnect™.</a></p>
]]></content:encoded>
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		<title>WriterGal Network rolls out the NMAMA News</title>
		<link>http://nmama.org/featured/nmama-news-4th-edition/</link>
		<comments>http://nmama.org/featured/nmama-news-4th-edition/#comments</comments>
		<pubDate>Tue, 19 Jul 2011 16:52:02 +0000</pubDate>
		<dc:creator>NMAMA</dc:creator>
				<category><![CDATA[Featured]]></category>
		<category><![CDATA[In the Spotlight]]></category>
		<category><![CDATA[Marketing News]]></category>
		<category><![CDATA[About NMAMA]]></category>

		<guid isPermaLink="false">http://nmama.org/?p=3886</guid>
		<description><![CDATA[The WriterGals roll out the fourth issue of their newsletter, the <strong>NMAMA News.</strong> WriterGals produces the newsletter quarterly and we thank them for their sponsorship. <a href='http://nmama.org/wp-content/uploads/2011/07/NMAMA_News_7-20111.pdf' target="_blank">Click to download the newsletter as a pdf.</a>]]></description>
			<content:encoded><![CDATA[<p><a href='http://nmama.org/wp-content/uploads/2011/07/NMAMA_News_7-20111.pdf' target="_blank"><img src="http://nmama.org/wp-content/uploads/2011/07/Newsletter_4_7-2011.jpg" alt="" title="Newsletter_4_7-2011" width="185" height="292" class="alignleft size-full wp-image-3888" /></a>NMAMA thanks the designers and writers of <strong>The Writer Gals,</strong> who produce the NMAMA newsletter quarterly.<br />
<strong>Thanks go to:</strong></p>
<p><strong>Editor</strong><br />
<a href="mailto:newsletter@nmama.org">Ellen Mather</a></p>
<p><strong>Graphic Designer</strong><br />
Leah Blaugrund Sandman</p>
<p><strong>Contributors</strong><br />
Ellen Cline<br />
Rena Distasio<br />
Kelly Koepke<br />
Lori Shaw</p>
<p><a href='http://nmama.org/wp-content/uploads/2011/07/NMAMA_News_7-20111.pdf' target="_blank">Click here or on the newsletter cover to download the newsletter as a pdf.</a> </p>
<p><a href="http://www.writergals.com/" target="_blank"><img src="http://nmama.org/wp-content/uploads/2010/10/logo_WriterGals_218-203x300.jpg" alt="" title="WriterGals" width="203" height="300" class="alignright size-medium wp-image-2547" /></a>If you are looking for a freelance writer, marketing/PR specialist, graphic designer or Web content developer, WriterGals is the right place. WriterGals, formed in 2004, are a network of independent, creative communications professionals and copywriters. WriterGals invite you to browse their <a href="http://www.writergals.com/" target="_blank">website,</a> where you&#8217;ll find a wide variety of talented writers and communications professionals.</p>
<p>What began with a small gathering of women at the Route 66 Diner in Albuquerque, has grown to over 30 members who meet regularly to share ideas, advice, project leads and professional support for each other.</p>
<p>&#8220;When we collaborate,&#8221; says WriterGals spokesman Megan Fleming, &#8220;our writing, editing and creative communications experiences and perspectives become more powerful and persuasive, resulting in top quality products and services for our clients around the country.” </p>
<p>Visit their website at <a href="http://www.writergals.com/" target="_blank">www.writergals.com,</a> which includes a searchable database of member profiles by name or skill category. For questions or suggestions about the newsletter, please email Ellen Mather at <a href="mailto:newsletter@nmama.org">newsletter@nmama.org</a></p>
]]></content:encoded>
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		<slash:comments>0</slash:comments>
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		<title>Albuquerque Welcomes Its First Certified Brand Strategists &#8211; Breehl, Traynor &amp; Zehe</title>
		<link>http://nmama.org/marketing-news/albuquerque-welcomes-btz/</link>
		<comments>http://nmama.org/marketing-news/albuquerque-welcomes-btz/#comments</comments>
		<pubDate>Fri, 13 May 2011 18:42:27 +0000</pubDate>
		<dc:creator>NMAMA</dc:creator>
				<category><![CDATA[Marketing News]]></category>
		<category><![CDATA[networking]]></category>

		<guid isPermaLink="false">http://nmama.org/?p=3723</guid>
		<description><![CDATA[Breehl, Traynor &#038; Zehe (BTZ), a nationally recognized brand development firm, is pleased to announce that it has opened a regional office in Albuquerque. The new office will be headed by Rosemary Breehl and Tom Traynor, who are both Certified Brand Strategists – two of only a handful in the United States.]]></description>
			<content:encoded><![CDATA[<p><img src="http://nmama.org/wp-content/uploads/2010/12/Logo_BZT_240.jpg" alt="" title="Logo_BZT_240" width="240" height="118" class="alignleft size-full wp-image-2844" /><strong>Breehl, Traynor &#038; Zehe (BTZ), a nationally recognized brand development firm,</strong> is pleased to announce that it has opened a regional office in Albuquerque.</p>
<p>The new office will be headed by Rosemary Breehl and Tom Traynor, who are both Certified Brand Strategists – two of only a handful in the U.S.</p>
<p><strong>BTZ,</strong> which has helped build successful brands for companies and organizations in just about every business category throughout the country for the past twenty years, is headquartered in Cleveland, Ohio with affiliate offices in Atlanta and Pittsburgh.</p>
<p>Rosemary and Tom each have over 30 years of business marketing and brand development experience and, as Certified Brand Strategists, are world-class brand strategy consultants who provide their clients with an extra level of expertise and a proven methodology to build brands and grow business.</p>
<p>Albuquerque is the ideal location for <strong>BTZ</strong>’s expansion, because it’s a dynamic, energetic and growing city – rich in culture, heritage and beauty.</p>
<p>If you would like to know more about how <strong>BTZ</strong> can help your business, large or small, grow smarter, faster and better, please contact them. Call 505-771-9435 or email Tom Traynor at tom@bztbrand.com or Rosemary Breehl at ro@btzbrand.com.</p>
<hr />
<strong>BTZ</strong> was the Network:30 sponsor for our <em>January 20th, 2011 Lunch and Learn.</em> Tom was the featured presenter for the<em> January 6th Java Talk: How to Build the Value of Your Brand from the Inside Out. </em>Tom has over 40 years of experience working with brands such as McDonald’s, American Greetings, Cellular One and many others. He has held important management positions at major corporations including General Motors, American Greetings, and Ameritech (Ohio Bell).</p>
<p><strong>BTZ</strong> is offering a different, game-changing approach to building companies and organizations:<br />
• Increase profitability<br />
• Reduce vulnerability to competition<br />
• Increase shareholder value<br />
• Increase employee retention and satisfaction<br />
• Increase customer loyalty<br />
• Increase the overall value of a business</p>
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		<title>Third edition of the NMAMA News produced by WriterGals Network</title>
		<link>http://nmama.org/featured/nmama-news-is-here/</link>
		<comments>http://nmama.org/featured/nmama-news-is-here/#comments</comments>
		<pubDate>Sun, 01 May 2011 21:30:06 +0000</pubDate>
		<dc:creator>NMAMA</dc:creator>
				<category><![CDATA[Featured]]></category>
		<category><![CDATA[In the Spotlight]]></category>
		<category><![CDATA[Marketing News]]></category>
		<category><![CDATA[About NMAMA]]></category>

		<guid isPermaLink="false">http://nmama.org/?p=3615</guid>
		<description><![CDATA[Coordinated by Biljana Blizanac, VP of Communications for NMAMA, The WriterGals roll out the third issue of their newsletter, the <strong>NMAMA News.</strong> WriterGals produces the newsletter quarterly and we thank them for their sponsorship. <a href='http://nmama.org/wp-content/uploads/2011/05/NMAMA_News_5-2011_3.pdf' target="_blank">Click to download the newsletter as a pdf.</a>]]></description>
			<content:encoded><![CDATA[<p><strong>Thanks</strong> go to Biljana Blizanac, VP of Communications/PR, the NMAMA Newsletter coordinator, and the WriterGal Network for production of the third issue of the NMAMA newsletter!</p>
<p><a href='http://nmama.org/wp-content/uploads/2011/05/NMAMA_News_5-2011_3.pdf' target="_blank"><img src="http://nmama.org/wp-content/uploads/2011/05/Newsletter_3_5-2011.jpg" alt="" title="NMAMA News Issue #3" width="185" height="292" class="alignleft size-full wp-image-3616" /></a>The designers and writers of the <strong>WriterGal Network</strong> roll out another issue of the NMAMA newsletter, produced quarterly. </p>
<p><strong>Production Team:</strong></p>
<p><strong>Editor</strong><br />
Ellen Mather</p>
<p><strong>Graphic Designer</strong><br />
Leah Blaugrund Sandman</p>
<p><strong>Contributors</strong><br />
Ellen Cline<br />
Kelly Koepke</p>
<p><a href='http://nmama.org/wp-content/uploads/2011/05/NMAMA_News_5-2011_3.pdf' target="_blank">Click here or on the newsletter cover to download NMAMA News #3 as a pdf.</a></p>
<p><a href="http://www.writergals.com/" target="_blank"><img src="http://nmama.org/wp-content/uploads/2010/10/logo_WriterGals_218-203x300.jpg" alt="" title="WriterGals" width="203" height="300" class="alignright size-medium wp-image-2547" /></a>If you are looking for a freelance writer, marketing/PR specialist, graphic designer or Web content developer, WriterGals is the right place. WriterGals, formed in 2004, are a network of independent, creative communications professionals and copywriters. WriterGals invite you to browse the <a href="http://www.writergals.com/" target="_blank">WriterGals website,</a> where you&#8217;ll find a wide variety of talented writers and communications professionals for hire.</p>
<p>&#8220;When we collaborate,&#8221; says WriterGals spokesman Megan Fleming, &#8220;our writing, editing and creative communications experiences and perspectives become more powerful and persuasive, resulting in top quality products and services for our clients around the country.” </p>
<p>Visit their website at <a href="http://www.writergals.com/" target="_blank">www.writergals.com,</a> which includes a searchable database of member profiles by name or skill category. </p>
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		<title>THE RESULTS ARE IN for Marketer of the Year!</title>
		<link>http://nmama.org/marketer-of-the-year/results-22nd-annual/</link>
		<comments>http://nmama.org/marketer-of-the-year/results-22nd-annual/#comments</comments>
		<pubDate>Mon, 18 Apr 2011 21:15:02 +0000</pubDate>
		<dc:creator>NMAMA</dc:creator>
				<category><![CDATA[Marketer of the Year]]></category>
		<category><![CDATA[Marketing News]]></category>

		<guid isPermaLink="false">http://nmama.org/?p=3580</guid>
		<description><![CDATA[Congratulations to all of the Awards &#038; Accolades winners at the 22nd Annual Marketer of the Year Awards held April 14, 2011. The elegant Compass Award is an original design commissioned exclusively for the NMAMA by New Mexico artist Wendell W. Unzicker. Its face is always set to point to the Southwest, signifying successful marketing campaigns that originate in New Mexico. Compass  -- The Direction of Marketing.]]></description>
			<content:encoded><![CDATA[<h3 align="center"><strong><em>Congratulations to all</em></strong><br />
of the <span style="color: #990000;"><strong><em>Awards &#038; Accolades</em></strong></span> winners at the<br />
<span style="color: #990000;"><strong>22nd Annual Marketer of the Year Awards!</strong></span> </h3>
<p><img src="http://nmama.org/wp-content/uploads/2011/05/Joan-Griffin-Golden-Compass-540.jpg" alt="" title="Joan-Griffin-Golden-Compass-540" width="540" height="368" class="aligncenter size-full wp-image-3644" />The largest crowd ever of clients, friends and family joined the hard-working entrants to celebrate their efforts, joined by marketing students from the UNM Anderson School of Management. A raffle with great prizes was held on-site to engage everyone in the rewards and excitement of the evening. <a href="http://www.hospitotally.com/" target="_blank">Jim and John Garcia,</a> our Masters of Ceremony, kept the evening sparkling as they bantered their way through the award presentations. Above, Joanie Griffin accepts the Golden Compass for &#8220;Best of Marketer of the Year!&#8221; <a href="/marketer-of-the-year/photographs-22nd-annual-awards/">Click here for more photos from the big night!</a></p>
<hr />
<div class="alignleft">
<h4><span style=" color: #990000;">2010 Marketer of the Year<br />
Compass Awards<br />
(Best in Category)</span></h4>
<p><strong><br />
Print Advertising</strong><br />
Adelante Development Center<em> for </em><br />
<em>Adelante Development Center</em></p>
<p><strong>Television Advertising<br />
Student Category</strong><br />
UNM Nvent Marketing Partnership<em> for </em><br />
<em>Susan G. Komen</em></p>
<p><strong>Radio Advertising</strong><br />
UNM Distance Education<em> for </em><br />
<em>Gallup Programs</em></p>
<p><strong>Outdoor Advertising</strong><br />
Esparza Advertising<em> for </em><br />
<em>NMDOT</em></p>
<p><strong>Outdoor Advertising<br />
Student Category</strong><br />
UNM Nvent Marketing Partnership<em> for </em><br />
<em>National Highway Traffic<br />
Safety Administration</em></p>
<p><strong>Direct Marketing</strong><br />
Presbyterian Healthcare Plan<em> for </em><br />
<em>Presbyterian Healthcare Plan</em></p>
<p><strong>Interactive Media</strong><br />
Griffin &#038; Associates<em> for </em><br />
<em>Town of Taos</em></p>
<p><strong>Collateral</strong><br />
UNM Distance Education<em> for </em><br />
<em>Statewide Campaign</em></p>
<p><strong>Special Event Marketing</strong><br />
Griffin &#038; Associates<em> for </em><br />
<em>Hotel Andaluz</em></p>
<p><strong>Integrated Marketing</strong><br />
Griffin &#038; Associates<em> for </em><br />
<em>Town of Taos</em></p>
<p><strong>Integrated Marketing<br />
Student Category</strong><br />
UNM Nvent Marketing Partnership<em> for </em><br />
<em>Susan G. Komen</em></div>
<div class="alignright">
<h4><span style=" color: #990000;">2010 <em>Best of </em>Marketer of the Year<br />
Golden Compass Award</span></h4>
<p><strong><a href="#">Griffin &#038; Associates</a></strong><em> for </em><br />
<em><strong>Town of Taos<br />
Hotel Andaluz</strong></em></p>
<hr />
<h4><span style=" color: #990000;">2010 Marketer of the Year<br />
Awards of Merit</span></h4>
<p>&nbsp;<br />
<strong>Television Advertising<br />
Student Category</strong><br />
UNM Nvent Marketing Partnership<em> for</em><br />
<em>National Highway Traffic<br />
Safety Administration</em></p>
<p><strong>Interactive Media</strong><br />
WESST <em> for </em><br />
<em>WESST</em><br />
Carroll Strategies<em> for </em><br />
<em>Bridges Inc.</em><br />
Exhib-it! Tradeshow Marketing<em> for </em><br />
<em>Exhib-it!</em></p>
<p><strong>Collateral</strong><br />
Carroll Strategies<em> for </em><br />
<em>Bridges Inc.</em><br />
Carroll Strategies<em> for </em><br />
<em>NM Motor Vehicle Division</em></p>
<p><strong>Special Event Marketing</strong><br />
Vienna Creative<em> for </em><br />
<em>Project Acoustic</em></p>
<p><strong>Integrated Marketing</strong><br />
Esparza Advertising<em> for </em><br />
<em>United Way</em><br />
Lovelace Health System<em> for </em><br />
<em>Lovelace Silver Elite</em><br />
G &#038; G Advertising<em> for </em><br />
<em>US Census Bureau</em><br />
First Community Bank<em> for </em><br />
<em>Spend Save Share</em></p>
<p><strong>Student Category</strong><br />
UNM Nvent Marketing Partnership<em> for </em><br />
<em>National Highway Traffic<br />
Safety Administration</em>
</div>
<p><br clear="all"></p>
<hr />
<h4 align="center"><span style="color:#990000;">2010 Marketer of the Year<br />
Accolades</span></h4>
<div class="aligncenter">
<div class="alignleft">
<strong>Recognition of Excellence</strong><br />
D J Heckes</div>
<div class="alignleft">
<strong>President&#8217;s Award</strong><br />
March Direct Marketing</div>
<div class="alignleft">
<strong>Member of the Year</strong><br />
Tamara Williams</div>
</div>
<p><br clear="all"></p>
<hr /><img src="http://nmama.org/wp-content/uploads/2010/04/Compass_face_240-150x150.jpg" alt="" title="Compass_face_240" width="150" height="150" class="alignright size-thumbnail wp-image-1583" /></p>
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