Lunch & Learn, Thursday, February 16, 11:30-1: Intellectual Property: Protect Yourself & Your Clients

Gina Constant, Associate with the Rodey Law Firm, practices primarily in the areas of Intellectual Property, specifically patent, copyright and trademark law and entertainment law. Now is your chance to find out from an expert how to legally protect your ideas, creative assets, and your clients’ brand. Click here to register online.

AMA 2012 Southwest Regional Mid-Year Retreat to be held in Albuquerque THIS WEEKEND!

AMA 2012 Southwest Mid Year Retreat is now registering for the February event!

AMA Chapter Leaders, this highly interactive Regional Retreat provides you and your board a great opportunity to share ideas with other chapter leaders, fire up to finish this year strong and set the stage for next year. Register at the AMA website for the Saturday February 4th Retreat.

Register through NMAMA for the Friday Evening Social, February 3, 6-9 p.m. Dinner followed by Marketing Mingle. Reservations must be made in advance. $25 / person.

New programs announced for NMAMA in 2012!

Get to know who is setting the pace and learn best practices from local innovators! This year’s topics are quite an education: from Small Business Marketing to Trademark & Copy Writing Law; from Generating New Ideas to an exciting Media Panel covering traditional media — print, radio, TV and outdoor — and the role it must play in your marketing. Stay on top of the Internet Jungle and learn SEO strategies. Attend them all for education, industry knowledge, and getting to know local leaders. Lunch and Learns are conducive to networking and held in a comfortable and fun central location, the Crowne Plaza Hotel on University and Menaul. Reservations open online 2 weeks prior.

Lunch & Learn, Thursday, January 19, 11:30 am – 1 pm, Marketing in A Big Way: Back to the Basics

A lot of business owners and marketers have overlooked some of the most basic digital marketing tools since the internet was invented. While most of the world predicts the end of print, you still need to have a great set of printed materials ready and current. Market small businesses in big ways on a “limited” budget with smaller investments. It’s all about the basics in Digital, Print, Design and Advertising. Click here to register online.

A content clinic with Megan Fleming and Kim Gusta: Java Talk, January 5, 2012, 7:30 – 8:45 am

The “Content Doctors,” Megan Fleming and Kim Gusta, will share their expertise on how to diagnose – and cure — content disorders and how to develop strong, healthy content for your next marketing project. Click here to register online for the Java Talk on January 5.

Lunch & Learn, Thursday, November 17, 11:30am – 1pm, Go Mobile: 10 Steps to Success

Mobile marketing is growing at a fast pace nd top retailers have seen business grow by offering mobile apps. Are you ready to step into this arena and don’t know how? Recently nominated as one of the top women in technology in New Mexico, our speaker, Lisa Abeyta is the founder of an award-winning mobile app development company. Click here to register online.

Join NMAMA during Fall membership drive to enjoy a special offer from the AMA

Special Offer! Join the NMAMA by November 18, 2011 and the AMA will waive your Application Fee! (a $30 value). In addition, receive your selection of a $20 gift card to Amazon.com -OR- $200 off a national AMA Conference of your choice!

Lunch & Learn, Thursday, October 20, 11:30am – 1pm, Better Relationships Build Better Brands

Your success relies on positive relationships! Frank Duran of Kilmer Kilmer Marshall Duran, and Serena Lyons with Lovelace Health System explain why good relationships are the cornerstone of a successful, long-term brand. Then, learn how you can use basic branding principles to strengthen your professional and personal relationships! Click here to register online.

Get Linked In with NMAMA – join our group!

LinkedIn occupies a special niche in social media. People who want to get things done go there to leverage the power of crowdsourcing to find and connect with the right people and get the answers they need. Point yourself in the right direction by joining your friends and colleagues at the NMAMA LinkedIn group. Click here to join us on LinkedIn.

Lunch & Learn, Thursday, Sept. 15, 11:30am-1pm, Marketing: A Fundamental Foundation

Key marketing fundamentals apply to just about any type of business endeavor. Valerie Dodd, Vice President and General Manager of CenturyLink of New Mexico, has taken over 20 years of marketing experience to the next level by translating her skills into general management. She has won marketing leadership awards at both ALLTEL and CenturyLink. Learn to translate your marketing fundamentals into maximum effectiveness! Click here to register online.